Mrs Cheng’s Noodles

Mrs Cheng's is a top supplier of authentic Asian food products in Sweden and Finland, known for its commitment to quality and authentic flavors.

In 2024, the product line expanded to include instant noodles. Kind developed the packaging design from concept to final artwork, covering cup noodles in three flavors and noodle bags in two flavors, allowing consumers to add their own favorite ingredients.

In addition to packaging, we created all launch communication materials, including everything from impactful in-store displays to TikTok videos.